This was an initiative by our team, realizing the highly-used, but desperately out of date design from the previous site, as well as updating it to current brand standards. A lot of the content was hidden under buttons that may have been looked over by newcomers.
As part of a team of four, I designed the user experience and look and feel, as well as coded and built the site. Other member contributions included copy, design direction and some marketing analysis and SEO.
The biggest challenge was making sure this site worked as flawlessly as possible on the widest range of browsers and devices. So naturally, IE 8 gave us problems with a few features, but we worked them out.
I was responsible for the design, code and implementation.